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Let's get personal!

The joy of personalisation with Jeune Premier

An original start for the new school year? The Belgian label Jeune Premier is introducing a new range of highly personalised school bags this summer. Using very specific personalised features, Jeune Premier is turning school bags and rucksacks into veritable little gems. Ranging from your child’s name or initials to their favourite animals, all immortalised on their new school bag. The apple of your eye will be dying to show it off on their first day back at school.

Personalisation will be available in a limited number of retail outlets from mid June to the end of August. The first 20 items sold on the day will get personalisation free of charge. Don’t want to miss this unique opportunity? Then make a note of these dates in your diary:


Friday 3 July – Suprabazar – Wevelgem

Saturday 4 July – Krokodil - Schilde

Friday 17 July – De Kinderplaneet – Tremelo

Friday 17 July – Hippe Schoentjes – Aarschot

Friday 24 July – Lenaerts – Mechelen

Saturday 25 July – Baby’s Corner – Nazareth

Friday 31 July – Kat&Koe – Sint – Truiden

Friday 7 August – Clips – Aalst

Friday 7 August – Clips – Asse

Friday 14  August – Suprabazar – Tielt

Friday 21 August – Kids with Flair – Roeselare

Friday 28 August – Kadulleke - Diest



 Can't make it to your local store? Send an email to & ask about your personalisation.